The Philadelphia EVENT Network offers businesses and organizations access to an exclusive audience of EVENT professionals. By placing online advertising on the Philadelphia EVENT Network, you will reach thousands of EVENT planning decision makers.
Widen your market by targeting the people who will benefit most from your services. The Philadelphia EVENT Network offers several effective, economical banner ad packages. Learn more about our banner advertising packages below. Or, Click Here to learn about our Web development offerings.
What is banner advertising?
How much does banner advertising cost?
How do I place banner ads on PEN?
What is banner advertising?
Banner Advertising is a new and exciting form of marketing that uses the technology of the Internet and the traditional methods of advertising. A banner ad is a static or animated graphic that resides on a prominent area of a Web page. You will notice that the page you are reading right now has several banner ads on it - above and to the right. Many other commercial Web sites also offer banner advertising.
Banner ads come in several different sizes and may be animated. Banner ads are also hyperlinked. This means that an Internet user can place their mouse over a banner ad and click on it to visit a new Web site. For example, if a banner ad were advertising Frank's Floral Factory, an interested user can click on the banner ad and be taken to Frank's Floral Factory Web site to learn about the business and its services.
BACK TO TOP
How much does banner advertising cost?
The cost of banner advertising on The Philadelphia EVENT Network site will be determined by three factors. Banner ad size, the number of impressions and the cost to create an ad (if needed).
Banner advertising can be purchased based on the number of impressions an ad makes. One impression is equal to one ad being seen by one user. Here is a table of the various costs per impression based on the size of an ad. The sizes are measured by pixels (72 pixels = 1 inch).
| BANNER SIZE | COST PER THOUSAND BANNER IMPRESSIONS |
| 80x80 | $10.00 |
| 120x60 | $15.00 |
| 468x60 | $20.00 |
In addition to buying impressions, The Philadelphia EVENT Network also offers banner ad design and creation. If you do not have the resources to build your own banner ad, our designers can create one for you. Here is a list of banner ad design costs, also based on size.
| BANNER SIZE | COST PER STATIC AD | COST FOR ANIMATED AD |
| 80x80 | $160.00 | $300.00 |
| 120x60 | $200.00 | $385.00 |
| 468x60 | $2600.00 | $500.00 |
BACK TO TOP
How do I place banner ads on PEN?
To begin building an online banner ad campaign with The Philadelphia EVENT Network, email PEN's Advertising and Web Development Department at penads@eventures.net. Please include in your message a contact name, phone number, the best time to reach you, and the subject: Banner Ads. We'll call you within 24 hours to tell you more about our packages.
BACK TO TOP
